Contact: First Montauk Securities Corp.
Katy Paul - 800-876-3672
katyp@firstmontauk.com
info@firstmontauk.com
or
Shannon Jackson Public Relations
Shannon Jackson – 804-343-3608

December 20, 1999

FOR IMMEDIATE RELEASE

FIRST MONTAUK SECURITIES AND FINANCIALPLANAUDITORS.COM INTRODUCE JOINT WEB SITE

Red Bank, NJ – First Montauk Securities Corp. and FinancialPlanAuditors.com ( www.fplanauditors.com), today announced that they will jointly market a co-branded web site that enables First Montauk Securities to offer their affiliates an innovative way to leverage the power of the Internet for their clients. The joint web site was launched today and can be reached at http://www.fplanauditors.com/affiliates/firstmontauk.

Keith E. Gregg, Executive Vice President, Chief Sales Officer of First Montauk Securities said, “We recognize the potential of harnessing the power of the Internet as a communication medium between the financial advisors and their clients. This alliance is in keeping with our commitment to give our advisors the tools necessary to help them do more business and do it better.”

First Montauk is one of the nation's leading independent financial services firms represented by over 400 affiliated independent reps in 130 offices throughout the country.

The joint web site will allow financial advisors to create a new, or audit an existing, financial plan online, using historical market returns to test the probability of a client achieving their stated financial objectives. Explaining the importance of the alliance with First Montauk Securities, David B. Loeper, Chairman and CEO of FinancialPlanAuditors.com, stated, “At FPA we believe that each individual’s financial plan and needs are unique, and no computer program or calculation can solve for the infinite number of unknowns. It is the job of the trusted and experienced financial advisor to guide the client through the myriad of choices and tradeoffs involved in any financial plan.”

Mr. Loeper stated, “Our joint web site is a perfect way to bring the unique and very relevant services we offer to a premier group of professionals. It is estimated that over three-quarters of investing households are assisted by full-service financial advisors. The live online interaction between investors and their advisors creates an entirely new online experience of being online, but not alone.”

Based in Richmond, Va., FinancialPlanAuditors.com is a privately held company formed to develop and market online tools for financial advisors. The company’s tag line, “Where Investors and Advisors meet on the Net^©” was designed to address the unique niche the company fills for full-service financial and investment planning firms that wish to benefit from the explosive popularity among investors for moving their financial relationships online.

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